Less Less

New Arrivals: Bra Magic As Seen On TV

2010-01-13T16:09:00.004-05:00

Stop wrestling with stubborn bra straps and get that youthful lift with the Bra Magic, the ultimate bra strap solution/concealer for only $5.99 at Less Less! You´ll never risk another fashion faux pas with any bra again with Strap Perfect!

So hurry while supplies last! Visit us at 150 West 24th Street in NY. Don't forget to check the official site for more information: www.lesslessinc.com

Our Weekly Deals: Get10% Off If You Spend $25 or More

2010-01-11T13:06:00.003-05:00

New Sales:

Spend $25 or more at Less Less and save 10%!!!!

Here are the details:

Save 10% if you spend $25 or more until Jan 31, 2010

How to Save:

Please print this voucher and bring it to Less Less to receive the special offer only available to our friends online.

*Only valid on full price merchandise. This offer card must be presented and surrendered at register at time of purchase in order to receive 10% off discount, single use only.

Now go save even more money and have fun!!!!

CHEERS!

New Arrivals: Get The Purr-Fect Slimmer For Just$7.99 At LessLess!!!

2010-01-07T17:57:00.005-05:00

Full Torso Control That Doesn't Cut You at the Waist!

Look like You Lost Up to 10 lbs. Instantly!

Slip into the Purr-Fect Slimmer and it will instantly slim you down the second you put it on. Stand in front of a mirror and you'll be amazed at how trim and slender you look - all your friends will think you've been dieting!

The new improved Purr-Fect Slimmer is made with a strong, ultra-light material containing thousands of tiny aerodots which allow the belt to "breathe".

Invisible, breathable, incredible!

You'll feel and look fantastic as this superior body-slimmer gives you a sleek and slender body in seconds and with no effort at all. Better still, with its beige fleshtone color, the Purr-Fect Slimmer is invisible under your clothing. Wear it under a dress, blouse, skirt and even with trousers for a slimmer, trimmer, beautifully toned body.

Feel a difference from the moment you put it on.

Look and feel slimmer, sexier, and confident all day long
Incredibly comfortable, lightweight, breathable fabric with 4 way stretch and memory to retain its shape
Easy to put on, easy to wear! Won't ride up or down!
Firms and shapes your midriff, tummy, sides, back, derriere, hips, thighs, and upper legs!
Flat seams and support panels, plus tapered InvisiBands make it undetectable under clothes!
Ultra-light and machine washable
A must for every woman, every body shape
Hygienic cotton Knit crotch

New Arrivals: Get In Shape with the Perfect Pullup

2010-01-07T12:48:00.004-05:00

Stop by LessLess to get your own Perfect Pullup for just $19.99!

Get healthy and maximize your upper body workout without having to leave the house in 2010 with your very own Perfect Pullup. The metal Swing Arms, which are included, offer three exercise positions for any fitness level from beginner to advanced, and helps build upper body strength even if you can't do a single pullup. A Navy SEAL-inspired fitness routine is also included, so you can learn from the pros who helped design the original equipment.

The set includes: a pullup bar, two swing arms, two rotating handles, a Perfect Pullup Instructional Chart, and an Installation Guide. Setup is simple, can be done in all standard door frames from 27-to-36-inches wide, and can either be easily removed when not in use or left in place without hindering door closure. The handles and bar can support a maximum user weight up to 300 pounds when installed in accordance with the instruction guide (maximum weight supported will be lower if door frame is in poor condition, or is of substandard construction or materials).

LessLess Is Not The Only Retailer Opening It's Doors Despite Economic Conditions

2010-01-05T13:18:00.003-05:00

Opening any sort of business is a risk especially in retail where the competition is stiff; couple that with a tough economy and you instinctively cringe because the outlook for success seems like an uphill battle. However, this is not always the case.

Manhattan has always been the home of independent retail and is considered somewhat of a tradition in certain neighborhoods like the Lower East side and Chelsea, and believe it or not, many smaller retailers appear to be thriving despite the current recession.

According to the New York Times, there are two upsides to the current economic climate with regard to retail and small business: 1) Rents are 20 to 40 percent lower than a year ago and 2) Landlords are more flexible, which is an advantage to any budding entrepreneur.

We took all of this into account when planning our business but we also had a clear vision, which is to ultimately become a useful brand, or entity in the lives of those living, breathing and working in the surrounding community. We conduct our business on the ethos that quality products + fantastic prices + great customer service = retail success.

Timing and persistence are surely additional elements significant to a thriving business and we like to believe we have all of these on our side. If you don’t believe us, just take a listen to what our customers have to say:

New Things @ LessLess: Space Logic Corner Shelf & Accent Lamp

2010-01-04T00:46:00.010-05:00

It's a brand new year and we all want to hit the ground running to become better versions of ourselves in the next 12 months. I've always thought that in addition to having a plan being organized is a critical component to being successful, and boy oh boy do we have some wonderful things in stock to help YOU organize your life. For starters, stop by the store to pick up a 4-tier corner shelf by Space Logic for only $29.99.

Need a new accent lamp for that cool home office space of yours? Then why not purchase this Main Stays lamp for less than $15 at LessLess!

Make sure to check out of official site for more product updates, we have quite a selection of Storage and Office supplies.

Fashion & Beauty Tip on a Budget: Red Play

2010-01-03T02:05:00.013-05:00

It’s a brand new year and it’s time to make a splash in every aspect of your life, from your relationships, to your health and career and what better way to reflect this new zest than through your wardrobe!?

Ignore what naturally comes to mind when you think of winter in New York, because it is going to sizzling hot and this has nothing to do with global warming. Red, all shades of red are very in this season and this is great news since red is a strong power color perfect boosting confidence while trying to seize your slice of the pie in 2010!

“But wonderful folks at LessLess, I really don’t have the budget to add any of these cool new reds to my closet.”

Nonsense, there are so many innovative and inexpensive ways to add just a touch of red to your wardrobe without dipping in those savings. The key: accessories, accessories, accessories.

Scarves: They are so popular right now, and they can be purchased just about anywhere. If you are walking on the street to the little shops in Port Authority, you are bound to find one – very trendy at that!

Red rings: Nothing like a beautifully handcrafted piece of jewelry. My favorites: Pippin located not to far from LessLess and Union Square.

Sunglasses: Pick up a pair of red sunglasses from Steve Madden for less than $35 bucks.

Oh! How could I almost forget to beg you to pick up a stellar red belt to liven up the camel colored pants or tunic from last year or add it to a lighter shade of red to a pair of light gray slacks.

Now the Shoes: Red or pink shoes make a statement with just about any ensemble. Rather than go with the black dress and the red shoes, couple the red with some blues or browns!

Play with these Shades:

American Beauty: This true red is neither harsh nor over-the-top and is designed to suit all skin tones.

Rapture Rose: This vibrant color signifies all that is new and fresh. This nurturing and feminine tone, is toned down from last season's fuschia a little with soft pink.

Burnt Sienna: More a pinkish, earthy orange, reminiscent of Mediterranean terracotta roof tiles. Warm and comforting, probably the most-fall like of all the Panetone shades.

Make sure you visit us in our store to get your RED FLAIR of the season:

Fashion Icons Shifting To Virtual Fashion Shows?

2009-12-30T02:53:00.010-05:00

I love talking about social media is changing the shape of the world, with how we meet new people and potentially a new mate, but primarily to the way business is being conducted. More and more brands are shifting their advertising from traditional outlets to the World Wide Web. Since Less Less is in the business of retail I am constantly researching ways to position our brand online so we can continue to be competitive. In doing this research I came across an interesting discussion that I just had to share with you. Some of the major fashion brands that everyone, especially retailers, looks to for the latest trends and fads are considering moving their big-budgeted fashion shows online in order to cut down on costs.

According to an article published in Retail Wire the cost savings in producing a virtual fashion show as opposed to the lavish traditional shows is monumental. Here is a cool tidbit to put it all into perspective: David Lauren, Marketing Chief at Ralph Lauren stated the iconic brand spends nearly $1.5 million to attract approximately 700 retail buyers and related press. If they were to take that concept online, the production cost drops to $50,000 with an estimation of 40 million page views!!! That is simply incredible, but the question remains whether this shift from traditional fashion shows will prove to be beneficial to a brand over the long term.

I embrace change and I do believe this could be a great marketing tool, however I caution designers out there to take baby steps. Begin with a smaller collection or one of your “baby” lines. On a final note, remember that social media should always be incorporated into a grander offline marketing mix. Studies have shown that completely replying on the web or online marketing has not always been advantageous. Those are my two cents, what do you think?

Great Gifts to Give - Get Cozy This Winter

2009-12-29T13:29:00.035-05:00

The temperature has dropped and winter is officially here. Rather than focus on the negative, let's close our eyes and think about all of the wonderful things that come with winter. Fireplaces. Hot chocolate with extra whip cream.. yummy. Snowball fights and mistletoe. The fun does not stop there. At Less Less we have an assortment of items to make your winter not only bearable, but deliciously enjoyable.

One of my favorite past times in the winter is sleeping in on the weekends especially when the apartment is toasty from the heater. The first step to creating your perfect winter womb are comfortable pajamas. At Less Less we have pajamas for women and men for under ten dollars. Designed for comfort, we carry an assortment of styles and colors, that make the perfect gift for almost everyone. If you pick up a pair of flannels you get two awesome benefits: 1) you give a gift of comfort and 2) you help give someone a restful nights sleep - night clothes definitely impact how well a person sleeps. We have them at Less Less for $6.99.

Another way to get cozy this winter is to purchase a pair of warm slippers. Get a pair of wacky ones that have the face of your favorite animal. (I have a bumble bee pair that I wear daily.) Take a look these fun slippers that just arrived in the store. Not only are they cute and add to the creation of your winter womb, they have other benefits too, like warmth (duh!) and they will help keep your feet moisturized and less chapped. If you hate mopping and sweeping, changing into slippers when you arrive home prevents the accumulation of dirt from your outdoor shoes. Check out these other benefits here: Utomopink. We have a slew of cute and cozy slippers for you to enjoy at the store for just $6.99.

Now we can't forget sheets, blankets and other cover-ups. To get you started in that department, we have Cute Cuddle Blankets in stock for $9.99. They are super cozy and warm, and they even come with pockets so you can stuff the remote or even those candy bars you try not to eat.

As we get deeper into the season we will surely provide you with some other nifty products to create your winter sanctuary.

Cool New Items @ Less Less

2009-12-28T01:45:00.000-05:00

If you're one of the lucky people still on vacation, you need to pull back those covers and come on down to Less Less. We have been working hard this week and have some awesome new products in the store all for your convenience and pleasure.

Now check out these Hero Jeans by Wrangler for just $12.99. Not only are they utterly affordable, they were designed for comfort and look great on. Just look at the new spokesman for this line, football great, Brett Farve. He looks great and so will you.

We also have some wonderful Liz Claiborne Trench Coats for our trendsetting women out there. If you really want to make the best of your new trench coat, throw on a pair of knee-high boots. The pair is a must have for the season.

For the kiddies we have a Mega Crusher that will surely keep them entertained for hours on end. The Mega Crusher is an favorite and available at Less Less. Hurry while the supplies still last.

Love candlelight? How about candles? Well we have this beautiful set of Charisma Hurricane Holders in stock for only $16.99.

We have lots of great things in stock and even more goodness coming in with the New Year! So much you visit us at 150 West 24th Street in NY and take advantage of these savings.

Cheers,

Weekly Obession: Baby Phat Perfume Set

2009-12-28T00:56:00.000-05:00

Every once in a while I find myself wondering if I had to lose one of my senses, which would it be? I can never come to any sort of conclusion since all of our senses help us to experience all the beauty available to us in the world. From our eyes that allow us to see all of the amazing colors in nature, to our ability to feel - I love walking around barefoot and feeling things seep between my toes, all the way to our sense of smell.

At Less Less we have a great selection of perfumes and beauty products that will surely make anyone feel great. This week's obsession is a wonderful Baby Phat perfume set for only $29.99. Something about this scent makes me even more aware of my inner goddess. It's one of those perfumes that every woman should indulge in.

Getting Social Media Happy Part 1: Facebook Page Redesign

2009-12-23T13:52:00.000-05:00

There are so many components that go into running a business and creating a successful brand, especially when it comes to retail where the competition is fierce and you encounter a similar establishment at every direction you turn. In order to stay in the running’s you have to be creative and resourceful. Taking full advantage of the free social media tools available on the web to generate brand awareness, increase sales leads and to interact with current and potential clients is a must-have! One of the ways we included social media into our overall marketing strategy was through the creation of a Facebook Fan Page.

We started with our main image, which is 200 pixels wide and 600 pixels long. In using the maximum size Facebook allows for this space, we are able to give new visitors a quick snapshot of the brand and immediately grab their attention. If you want to learn more about how I created this avatar, learn from the same source I did and visit “How I Tricked Out My Facebook Page” by Gabe O’Neill.

Next we moved on to create our own version of an interactive side bar. I came across an awesome social media expert, John Haydon that has an easy step-by-step “How to Add An Interactive Sidebar". If you take a look at our sidebar you will a lot of images rather than simple links. Our sidebar consists of an email sign up form, a weekly promotions graphic and images directing folks to our other social networking sites. So get creative once you have a feel of how this all works.

Since we are a new business it is important that new visitors learn who we are, what we do, and why they should be interested in Less Less right away. With all of that in mind, we created a Facebook welcome landing page, using pretty much the same know-how from the John Haydon “Interactive Sidebar” video. If you have not watched the video just yet, I can let you know that the easiest way to create a new welcome tab within your Facebook Page is by using the Static FBML application. The only downside of the Static FBML application is that you need to have a basic understanding of HTML. If you are foreign to HTML then you use an application like Dreamweaver of Microsoft Frontpage to design your landing page and then copy the HTML that’s provided by the software.

Once you have 25 fans on your Facebook page, don’t forget to create your own “Vanity URL” (i.e www.facebook.com/lessless). This is probably one of my favorite things and it takes 30 seconds. To create one for your business visit: http://www.facebook.com/username

We have Facebook promotions and other strategies lined up for our Facebook page, so stay tuned. If you have any other information don't forget to share with us because sharing is caring.

Cheers :)

5 Great Gifts to Give – The Gift of a New Scent

2009-12-21T23:31:00.000-05:00

The power of the human sense of smell is one of the most influential of all of our senses. How often do you find yourself in an embrace with a potential new lover and close your eyes and inhale? Whenever I meet a boy that makes my heart beat just a tad quicker than normal, breathing him in is one of my favorite things and it plays a part as to whether he goes into the friend category, fun category or boyfriend material bucket. Weird, right? Believe it or not there are countless of scientific research studies that prove just that; that our sense of smell helps to determine "a person’s likeability, their sexual attractiveness and emotional well being," according to Scientific American.

Stimulate your nose with a wonderful scent and don’t be surprised if you trigger long-forgotten experiences and moments. Our sense of smell is the most powerful tied to memory, and what better gift could you give to someone close to you.

At Less Less we carry a plethora of perfumes to tickle even the most sensitive of noses at prices guaranteed to make you smile. Here are some brands available now at Less Less. Check them out and give the gift of a new scent.

Baby Phat Perfume Set 29.99
Celine Dion Sensational Perfume Set 19.99

Shania Starlight Perfume Set 12.99Intimate Beckham Perfume Set 12.99

And finally but not least, an Adidas Perfume Set 9.99

Get More of Us: Enter to Win a Free ITone Home Audio System

2009-12-21T18:43:00.000-05:00

We are so excited to announce our first “Get More of Us Giveaway!” This will be an ongoing campaign with a single winner every month. Think of it as our way of saying thank you for being our supportors, customers and friends.

To get things started we are giving away an ITone Home Audio System with a Docking Station. All you have to do is do one of the following to enter:

1) Follow us on Twitter and retweet "gimme my Itone" @LessLessStore

2) Subscribe to our Blog
3) Sign up for our Email List
4) Become a Fan on Facebook

It’s so easy !!! So follow us, become a fan, sign up for our email address, or subscribe to this blog & you could win a bran new ITone Home Audio System.

ITone Home Audio System Specs
An all-in-one iPod dock, clock, CD player, and AM/FM radio, with three internal speakers, integrated glowing lights, and a 23-button Infrared remote control that responds well from 20-foot distances. Even includes an iPod shuffle dock.

Weekly Obsession: Anne Klein Platinum Blazers

2009-12-21T12:34:00.000-05:00

Some wonderful Anne Klein Platinum Blazers just arrived in the store and they are to die for! Not to mention a girl's best friend this season! Quality blazers can go for hundreds of dollars, but you can get one all for yourself at Less Less for a fraction of the cost - $29.99 to be exact.

These tailored blazers polish off any look, and depending upon the color you choose, you can wear these blazers with almost anything to any type of function or event. Whether you are meeting with potential clients to a sit down dinner with the new beau's parents - these blazers are a must-have!

Treasures for Less: Last Deals of 2009

2009-12-21T08:54:00.000-05:00

If you are a last minute shopper desperate to cross off those last gifts from your holiday shopping list, cruise on over to Less Less and take advantage of our special savings this week. These budget-friendly items will surely be a hit this holiday season for anyone on your shopping list, especially those folks that leave you stumped as to what you should get for them year after year. So check out the deals below then stop on by and take advantage of these last deals of 2009 running now until the end of the year!

Gifts for Her:

Covet Sarah Jessica Parker-22.99
Anne Klein Platinum Blazer 29.99

Gifts for Him:
Croft and Barrow Shirt and Tie Set-12.99
George Foreman Grill 29.99

Gifts for the Home:
Charisma Set of Three Hurricanes-16.99
Complete Kitchen Glassware Set 9.99

Gifts for Everyone:

Interact Complete Video Game Entertainment System
Kodak s100 Webcam 24.99

Less Less Discount Retailer Opens In New York City Amidst A Rash Of Retailers Closing

2009-11-19T14:10:00.000-05:00

Less Less Discount Retailer Opens In New York City Amidst A Rash Of Retailers Closing

Autumn Is Automatic Savings at Less Less

2009-11-12T10:32:00.000-05:00

Hello Hello,

So Fall is totally in the air (Halloween was outrageous fun for so many people) and Less Less is jumping with new product, new ideas and new (and repeat) customers. We have great brands in the store everyday, such as LIZ CLAIBORNE, SEAN JEAN, STEVE MADDEN, FREEMANS, FRUCTIS, RALPH LAUREN and TOTES just to drop a few names (sometimes you have to be a name dropper!) and like your favorite airport, we get new arrivals daily.

In fact, if you're planning to travel and visit family out of state for Thanksgiving, why not stop by Less Less a few days before you head to the airport and check out our cutlery and plate sets......Your parents will appreciate it and you'll be the favorite sibling at Thanksgiving dinner!

BLACK FRIDAY

Look out for details about our Black Friday event that's going to be a Ho Ho Ho of a good time with HUGE savings. We'll have in-store activities that are fun and exciting. Mark November 27th on your calendar, because Black Friday is all about Less Less......The two go hand in glove.

And speaking of gloves, we have a great selection of gloves, hats and scarves to keep you warm or to stuff in the holiday stockings of family and friends.

Enjoy the fall, stay warm.......and stop by Less Less for savings. Oh, our outerwear selection is outrageous. In fact, it's so much quality brands and great prices, you may need to pick up a $.99 smart water or $1.19 Vitamin water, from our food department, to quench your thirst, as you quench your thirst for savings!

Below is a video of customer feedback during our grand opening. Hope you enjoy it and hope to see you soon.

Cheers,
Less Less

Less Less "7 days of savings event

2009-10-23T13:12:00.000-04:00

Today is day five of LESS LESS " 7 Day Of Savings"

LESS LESS would like to thank everyone that has supported our store. We value your support and hope to see you again soon. We believe and building customer loyalty and we will strive to become your first choice when you think of your family's needs and wants. With that being said; we know that thanksgiving is coming along soon. What better way to help you and your family then by helping to dress your dinner table. The LESS LESS item of the day is the ONEIDA 16PC Dinnerware set. ONEIDA dinnerware sets go for up to 100 to 70 dallors online and in stores. Here at LESS LESS we offer our ONEIDA dinnerware set for 24.99.

This item will be 24.99 for all of our customers.

( A picture of the item is below)

Our goal is to be the most affordable store for your family. We are sure the first five days of our ' 7 Days Of Savings ' is a great example of our commitment to become affordable for your family. See you today at LESS LESS "7 Days Of Savings Event"

Click the logo to go to our website

Less Less Grand Opening

2009-10-14T16:54:00.001-04:00

The Less Less Store is pleased to announce our grand opening

Less Less was founded by Rohhan Duggal,

Rohhan Duggal goal is to create a store that will cater to the needs and wants of the every day shoppers with out paying to much during these hard times. The Less Less goal is to provide affordable everyday items to everyday shoppers. Less Less Items targets a life style of the everyday working person, our categories are of a wide range. Here are some of those categories that can also be found at our website http://www.lesslessinc.com/
Health & Beauty

Food
Clothing
Hardware
Electronics
Toys
Stationery's
Decoration
Supplies

Again all of these Item's can be found at http://www.lesslessinc.com/

Less Less is also a supporter of going green, that is why Less Less only purchases our packing bags from http://www.uline.com/ . The Less Less Brand wants to support our environment as well as our everyday customer.
we want to get our message across to the working public, to help us expand the Less Less brand we are having a event Called " Seven days of Savings.
This event will take off Oct 21 into Oct 27. Each day we will Give away a free Recyclable bag to our Customer that make a purchase of over 10 dollars. Along with they Customer purchase they will have a choice to buy a item of the day. The item of the day will be slashed in half. our first item of the day will be in the Electronics family. We will be slashing the "I Speaker" once Twenty Dollars now it will be Eight Ninety nine ( a picture of the item is provided below)

there will be one new item of the day during our 7 DAYS OF SAVINGS event. Come join us as we set out to help you and your family save. We look forward to seeing you Oct 21

Click logo to visit our website

Anthony Lewis
Marketing & PR
For Less Less Inc
LessLessMarketing@gmail.com
www.twitter.com/lesslessStore
Phone: 212-366.0380
Fax: 212-366.0381

150 West 24th Street
New York, NY 10011